Rath, Patricia Mink.

Marketing fashion : a global perspective / Patricia Mink Rath, Richard Petrizzi, Penny Gill. - New York : Fairchild Books, c2012. - xxi, 504 p. : col. ill. ; 26 cm.

Includes bibliographical references (p. 480-481) and index.

9781609010782 (pbk.)


Fashion merchandising.

HD9940.A2 / R38 2012