Rath, Patricia Mink. Marketing fashion : a global perspective / Patricia Mink Rath, Richard Petrizzi, Penny Gill. - New York : Fairchild Books, c2012. - xxi, 504 p. : col. ill. ; 26 cm. Includes bibliographical references (p. 480-481) and index. ISBN: 9781609010782 (pbk.) Subjects--Topical Terms: Fashion merchandising. LC Class. No.: HD9940.A2 / R38 2012